Multi-disciplinary designer

Scattered to Strategic.

Start the Shift

They trust me

Adeline Diamond Head Shot Image

My Focus

Founders come to me when they are tired of piecing their brand together.

They need clarity, alignment, and presence that reflects the quality of their work.

I build intentional design systems that connect who you are with how you're seen.

+

1

0

Years Removing
Brand Noise

+

3

0

Teams Brought
Into Alignment

+

1

0

0

Insights Eliminating
Blind Spots

I work best on mission-driven projects—and I’m fascinated by what leads people to engage, respond, and trust.

Let's Build Your Strategy

Explore my projects to learn how my strategic approach can add value to your vision.

Explore all projects

Services

Refresh

For emerging founders ready to refresh & refine.

A focused design partnership that enhances your brand’s visual cohesion without starting from scratch. And for those still shaping their message or testing their ideas.

You’ll walk away with:

→ Brand Clarity Sessions
→ Updated typography and color palette
→ A refreshed logo or refined visual system
→ Design alignment across digital and print
→ Light web or collateral updates

Outcome:

A brand that feels more polished, consistent, and true to where you are now.

Timeline: 2–4 weeks

Refresh Your Brand

Evolve

For growing buisinesses ready to evolve & align.

Collaborative brand building through voice and design. A full-spectrum brand and website experience to bring your visuals, voice, and digital presence into alignment.

You’ll walk away with:

→ Verbal identity (voice, messaging, tone, story)
Visual identity (logo, color, typography, brand system)
→ Website design & Copywriting support
→ Two refinement rounds per phase

Outcome:

A clear, cohesive brand and website that align how they speak, look, and connect.

Timeline: 6–8 weeks

Evolve Your Brand

Expand

For established brands ready to scale & expand.

Strategic and immersive brand partnership that integrates discovery, strategy, and storytelling to shape your full brand ecosystem.

You’ll walk away with:

→ Brand strategy workshop & positioning
→ Full Brand Systems (strategy, verbal, visual, and web)
→ Creative Direction (collateral, brand extensions)
→ Brand book & launch materials
→ Culture + Internal Brand Development

Outcome:

A timeless, emotionally resonant brand that reflects your truth — and grows with you.

Timeline: 10–14 weeks

Expand Your Brand

Refresh

For emerging founders ready to refresh & refine.

A focused design partnership that enhances your brand’s visual cohesion without starting from scratch. And for those still shaping their message or testing their ideas.

You’ll walk away with:

→ Brand Clarity Sessions
→ Updated typography and color palette
→ A refreshed logo or refined visual system
→ Design alignment across digital and print
→ Light web or collateral updates

Outcome:

A brand that feels more polished, consistent, and true to where you are now.

Timeline: 2–4 weeks

Evolve

For growing buisinesses ready to evolve & align.

Collaborative brand building through voice and design. A full-spectrum brand and website experience to bring your visuals, voice, and digital presence into alignment.

You’ll walk away with:

→ Verbal identity (voice, messaging, tone, story)
Visual identity (logo, color, typography, brand system)
→ Website design & Copywriting support
→ Two refinement rounds per phase

Outcome:

A clear, cohesive brand and website that align how they speak, look, and connect.

Timeline: 6–8 weeks

Expand

For established brands ready to scale & expand.

Strategic and immersive brand partnership that integrates discovery, strategy, and storytelling to shape your full brand ecosystem.

You’ll walk away with:

→ Brand strategy workshop & positioning
→ Full Brand Systems (strategy, verbal, visual, and web)
→ Creative Direction (collateral, brand extensions)
→ Brand book & launch materials
→ Culture + Internal Brand Development

Outcome:

A timeless, emotionally resonant brand that reflects your truth — and grows with you.

Timeline: 10–14 weeks

Website Design

Offering expert guidance and innovative strategies to elevate your website design on platforms like Webflow, Squarespace, and Wix.

My collaborative approach refines and amplifies your creative vision, ensuring your project resonates with your target audience and meets your brand's strategic objectives.

Core Skills

User Research →
No More Guessing

What you get:
A brand grounded in real audience insight — not assumptions.

The problem it solves:
You’re tired of not knowing what your customers actually want or why they convert (or don’t).
This replaces guessing with clarity.

Brand Strategy →
No More Scatter, No More Noise

What you get:
Clear positioning, messaging, and direction.

The problem it solves:
Your brand feels all over the place. You don’t know what to say, how to say it, or what makes you different.

Art Direction →
No More DIY Patchwork

What you get:
A visual system that feels professional, cohesive, and aligned with who you are.

The problem it solves:
Everything looks mismatched. Nothing feels consistent. Your visuals don’t reflect the quality of your product.

Website Design →
A Clear Customer Journey

What you get:
A website that communicates clearly, converts more effectively, and reflects the brand you actually are.

The problem it solves:
Customers love your product, but your website isn’t helping them understand or take action.

Learn how customized approaches and strategies can capture your customer.

Let's Build Your Strategy

My Approach

When your brand feels scattered, I help founders move to clarity.

My approach blends strategy and design to create a brand that’s aligned, cohesive, and unmistakably you— through a colloborative process that's grounded, intentional, and transparent.

01

Discover

The Gaps

02

Define

Your Focus

03

Develop

A Strategy

04

Deliver

With Clarity